What is a spare poster?

Replacement posters help safeguard your poster campaign. They are stored for up to 14 days after the end of the campaign and are used, for example, if posters are damaged by weather or other factors or cannot be put up.

For each campaign, poster companies automatically provide a replacement poster quantity of about 10% of the total print run (rounded up to whole posters). If a poster cannot be put up – for example, due to blocked access to the advertising space or weather damage – a replacement poster will be used.

For smaller campaigns, replacement posters are often hardly needed. If you choose to forgo replacement posters, there is no entitlement to replacements or credit in case of complaints or poster placement failures.

Tip: You can order additional posters, e.g., as a reserve. You can also receive your motif as a small print (DIN A1) separately from the additional posters.